HOTEL

WEB

MARKETING

Stop renting your website.

Own Your Own Custom Website
Renting your website and building you a website you can’t access yourself to make changes are two things from which we’d like to free you. While the low monthly price of website renting is nice, after you’ve rented your site for a just a few months, you’ll end up paying much more than you would have had you purchased a website programmed by us.
Agencies who require clients to go through them for all website changes are fraught with red tape issues and slow turnaround times. We prefer to custom build you an advanced WordPress (we can build on other platforms, but WordPress is our tough-to-please programmers’ favorite) theme. It will look and function just the way you want, plus you can access it to quickly and easily change something here or there. For the particularly busy, we do have economical website maintenance packages where our team will do the security updates, routine website maintenance as well as make any copy or image changes you’d like along the way.

If you’re not convinced WordPress is a worthy platform read this article: WordPress for Hotels.

The Goal is Revenue
Our website design solution provides effective and user-friendly navigation and functional tools to enable consumers and site visitors to interact with your website in an appealing and efficient manner which results in more bookings for you! Each placement and call-to-action is placed where we know it will work from our heat mapping tools and years of building effective websites.
From smartphones and tablets to PCs and laptops, your website will look great and work well.

Easy Steps to Your New Website
1. Research and information gathering
2. Branding and design
3. Edited copy based on your current site
4. Site programming and development
5. Browser testing and launch

RESEARCH AND INFORMATION GATHERING
We start your website design process with internal and external kick-off meetings that include key decision makers from both teams. You’ve hired us for our expertise and we’ll use it to your advantage to lay the groundwork. During the research and information gathering phase, we’ll create realistic expectations as well as establish design and marketing goals for your website.

BRAND AND DESIGN
Using the visual tone and target demographic information collected in the research phase, our website design team will begin designing your website. You’ll receive a mockup to be sure you’ll love the site when it’s done.
We believe that your new website design should be a direct reflection of the high standards you’ve set for your company. All navigation will follow standard user paths to encourage visitors to navigate your website and easily locate the information they are seeking. Copy will be taken from your current website and edited to reflect updated info and be optimized for search engines.

SITE PROGRAMMING AND DEVELOPMENT
Programming depends on the functionality and features that your new website will require. The technical capacity of your new website design will determine the programming costs and timing of development. Every site we build is mobile friendly.
During the development phase, HTML templates will be created based on the approved homepage and interior page designs and utilizing current website design best practices.

BROWSER TESTING AND LAUNCH
Upon completion of the review process, we will submit a beta site to your team for review and approval. Once your team has reviewed the beta site and submitted the beta site approval form to us, our hotel website design team will conduct final launch procedures. Upon completion of this stage, our website design team will begin testing the new website against a rigorous set of quality assurance standards and processes on a variety of browsers. Once complete, the site will go live.

To request a website design quote from Incite Response, please call us at 720-493-1020. We look forward to hearing from you!

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