Comanche Nation Casino, Lawton Oklahoma
Comanche Nation Entertainment, overseen by the Comanche Nation, is based in Oklahoma and has four casinos and one hotel – they are a full-service client. We were hired to handle all digital marketing for CNE including building and maintaining five websites – one umbrella site for CNE and one website for each of the casinos. We created a custom design for the umbrella site and a matching custom design for the other four sites. The copy was written from scratch by our degree-holding writing team in close conjunction with our SEO team according to their plan. We also manage over a hundred top-level domains (TLDs) as part of our strategy. Responsive emails designed, programmed and sent by our team encourage Comanche Club members to visit regularly and share the joy of membership with their friends and family. We created and manage six Facebook pages as the average CNE customer prefers Facebook to all other social media sites. We also manage Twitter and Google Plus for each casino and the casino/hotel. Our social media approach is micro-targeted to the perfect customer and customer service is a vital part of the social communities we have built for the company. We handle all reputation management by gathering reviews, crafting responses, and posting the responses on behalf of the casinos and hotel with management input. We create print collateral as requested and have a complex PPC campaign in place to reach traffic goals. We closely monitor competitors as part of our services. We edit all video desired for various platforms and uses.