Marketing Insight

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BEST AND WORST WAYS TO PAUSE YOUR WEBSITE PT:2

Businesses are looking for ways to cut back and save money during these difficult times and many may consider their website fair game for cuts. Before you, as a business owner or manager, jump in to slash costs at the expense of your lifeline to your customers, consider these smart ways to reduce your [...]

BEST AND WORST WAYS TO PAUSE YOUR WEBSITE PT:1

Businesses are looking for ways to cut back and save money during these difficult times and many may consider their website fair game for cuts. Before you, as a business owner or manager, jump in to slash costs at the expense of your lifeline to your customers, consider these smart ways to reduce your website expenses without sacrificing [...]

The filters cutting your email deliverability

Here they are. Everything that is out to get your email and kill it. If you're trying to improve your hotel email deliverability a great place to start is understanding everything that is out to stop it. It’s rather safe to say that almost all email outside of an organization [...]

Your email marketing and brand beats opt-in

Love of your email marketing and brand beats opt-in.. when you’re building your email reputation. Be worthy, be interesting and above all, be awesome. According to a Demand Metric study and our own studies, your opt-in strategy has less of an impact on engagement than you think. There has [...]

Email open rates for hotels

Excited about a 35% hotel email open rate?  Learn what happens with the other 65%. A surprising number of marketers don’t recognize that e-mailbox providers such as Gmail, Yahoo, Outlook.com and others use engagement to filter or block your email messages, according to a recent survey by Demand Metric. [...]

What hotels need to know about Gutenberg

Seven Urgent Questions About WordPress’ Gutenberg Answered What you need to know about the newest version of WordPress Known to most as Gutenberg, WordPress 5.0 has officially launched. At Incite Response, we’ve completed a number of hotel site upgrades and are in an ideal position to pass along what [...]

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