Blog Archives

Hotel Reputation Management Guidelines

Basic Guidelines for Hotel Reputation Management

Here are our best secrets to successful hotel reputation management. Most reviewers simply want to be heard, either by management, by other people or both. Replying to their praises or concerns directly with unscripted comments can help turn around an upset guest's opinion. It can also generate a loyal following...
Read more

Five Hotel Email Marketing Wishes – Granted in 2015

Incite Response spoke to hospitality marketers in 2014 to learn what they wish their hotel email marketing programs would, and in some cases, would not do in 2015. Now as we approach 2016 many of these wishes still hold out. Here are their top 5 wishes. # 5 Get more opens and clicks. Last year we wrote...
Read more

Should I outsource social media and reputation management?

Should I outsource social media - reputation management?

The question whether or not to outsource your social media and reputation management is burning. As the importance of managing social communities and responding to reviews grows exponentially along with its dynamics and complexity, every hotelier has to ask, "Should we be doing all of this with untrained resources?" Read more